International Breweries Plc. appoints new Managing Director

International Breweries Plc. appoints new Managing Director

A change of baton has been announced at International Breweries Plc. (IB Plc), a part of the ABInBev group, the world’s largest brewer.  Mr. Hugo Dias Rocha will replace Annabelle Degroot as Managing Director effective 1st January, 2020.

According to a statement by IB Plc’s Company Secretary and General Counsel, Muyiwa Ayojimi, Annabelle is moving on to take up new responsibilities in Europe within the ABInBev Group, having successfully driven the company’s transformational agenda, which has seen IB Plc become the second largest brewer in Nigeria in the last 2 years.

The incoming Managing Director, Rocha is expected to consolidate on Annabelle’s legacies and achievements by leading the company to the next phase in its growth trajectory.

Mr. Hugo Dias Rocha comes with a lot of valuable experience having worked with the ABInBev group for over 24 years in different leadership roles within the Sales, Process Integration and Human Resources functions in various countries including Brazil, Dominican Republic, China, Colombia, Argentina and South Africa.

He holds a Master’s degree in Business Administration (MBA) from the Sao Paulo Business School, Brazil and a Degree in Mechanical Engineering from the Federal University, Paraiso, Brazil.

Director, Legal and Corporate Affairs, Otunba Michael Daramola said the outgoing MD’s tenure is marked with remarkable achievements, among which is the successful merger of three hitherto independent breweries;  rapid growth in the brewery’s product portfolio and the inauguration of a solar powered, ultra-modern Gateway plant in Sagamu, Ogun state. It was a trailblazing feat that made the company the first brewery in Nigeria to use this clean and renewable source of energy for its operations, on account of which IB Plc was awarded the ‘Best Company in Clean and Affordable Energy’ at this year’s SERAS CSR Awards Africa. According to Daramola, “under her watch, Trophy Lager and Hero Lager have become some of Nigeria’s most preferred brands, while Budweiser, introduced a year ago, is already making its mark in the premium lager segment”. Continuing, Daramola said “it is therefore no surprise that, having achieved so much in her current role, Degroot is being pulled to a higher responsibility in the world’s largest brewing company”. 

Also, a new Finance Director, Bruno Zambrano Arana takes over from Zuber Momoniat, who had served in that capacity in the last five years.

Mr. Zambrano comes with tremendous experience having worked extensively in virtually all aspects of financial management across ABInBev’s businesses in Latin America, East Africa and South Africa. He holds a Masters in Business Administration (MBA) from Mccombs School of Business – Austin, Texas. He holds a Bachelor of Science in Economics from University of Texas at Arlington – Arlington, Texas.

According to the Director, Legal and Corporate Affairs, Otunba Michael Daramola, “The Management changes are a further commitment by the Company to utilize the enormous potential and pool of experiences from the AB InBev group to sustain the Company’s strategies as it gets into a new phase of growth. These changes would in no way impact on stakeholder’s expectation of current corporate actions and shareholder value”.


Daramola reiterates that although the movements of the Managing Director and Finance Director coincides, “the company’s Board is confident that these new appointments will ensure continuity and boost the overall strategy of the Company towards profitability for all stakeholders”.

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